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Share Post: vs. Lusha: Comparing Data Providers for Optimal Business Growth


Feb 17, 2024

In the ever-evolving landscape of B2B sales and marketing, the quest for the most efficient and reliable data provider is paramount. and Lusha are both recognized for their robust capabilities in streamlining lead acquisition and enhancing outreach strategies. This article offers a detailed comparison of the two, shedding light on their features, pricing, user feedback, and integration capabilities with Salesfinity for accelerating business growth.

About harnesses real-time AI technology to revolutionize how professionals discover, validate, and connect with sales leads. It prides itself on creating new opportunities and accelerating revenue generation for businesses. With integrations across major platforms like Salesforce, LinkedIn Sales Navigator, and HubSpot, prioritizes accuracy and security, aiming to provide users with a competitive edge in their prospecting efforts.

About Lusha

Lusha offers a simple yet powerful platform designed to improve the connection between sales, marketing, and recruitment professionals with accurate prospecting information. Launched in 2016, Lusha quickly established a user base that includes high-profile companies by emphasizing data accuracy, compliance, and seamless CRM integration. Its solutions are tailor-made for creating targeted lists and enriching CRM data, making outreach efforts more personalized and effective.

Differences: Lusha vs.

The main distinction between and Lusha lies in their approach to data validation and service offerings. utilizes an AI-driven model to ensure real-time verification of contact information, focusing on instant data accuracy and comprehensive integration capabilities. On the other hand, Lusha concentrates on providing straightforward access to contact and company data, with a strong emphasis on data compliance and ease of use within existing workflows.

Price offers customizable pricing options tailored to various business needs, require to contact sales for more specific information.

Lusha has a transparent pricing model that caters to different levels of user needs, starting with a basic free plan and escalating to paid plans that range from $49 to $79 per month.

Online Reviews is rated 4.2/5 stars based on 1309 reviews on G2, demonstrating strong customer satisfaction and effectiveness.

Lusha also holds a commendable rating, with 4.3/5 stars from 1446 reviews on G2, indicating a strong trust in its data accuracy and user-friendly platform.

What Users are Saying

Positive Review: Mark D. praises as his "secret weapon" for prospecting, highlighting its superior search and filtering capabilities and seamless integration with other tools. (

Critical Review: Matthew D. expresses concerns about email data accuracy and feels overwhelmed by the upselling tactics. (


Positive Review: Rich R. appreciates Lusha for providing quick and easy access to contact information, significantly boosting his recruitment activities. (

Critical Review: Slavo M. flags occasional inaccuracies in data and suggests an improvement in the platform's feedback mechanism for reporting issues. (

Summary and Lusha each offer distinct advantages for businesses looking to leverage high-quality data for sales and marketing success. stands out with its AI-driven, real-time data verification, making it ideal for businesses that prioritize instant data accuracy and comprehensive software integration. Conversely, Lusha is favored for its simplicity, compliance focus, and ease of integration, catering to users who value straightforward access to verified contact information.

Integrating either or Lusha with Salesfinity can substantially increase the efficiency of lead outreach, allowing businesses to connect with prospects more efficiently. Ultimately, the choice between these data providers should align with your specific business needs, with the reassurance that both platforms are equipped to significantly support your growth objectives.

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