Meet Ari, the AI employee for sales.

Ari joins your team in Slack and takes the work your reps never get to: building lists, researching accounts, running sequences and updating the CRM. Your reps keep the conversations, and the final say.

4.9/5 from 120+ reviews

Slack

Works in Slack

Powering outbound at 400+ fastest-growing B2B companies.

Trusted by thousands of SDRs building reliable pipeline.

The problem

Your reps were hired to sell. Most of the day, they don’t.

The work around the conversation eats the day, and every new tool adds another tab.

A hand-built list full of wrong numbers and bounced emails
The list is stale before the call block starts

Reps build lists by hand, dial bad numbers and research accounts in the minutes they should be selling.

A task queue with 47 overdue follow-ups
Follow-ups die in a task queue

“Call me in Q4” becomes a task nobody opens. The moment passes, and so does the deal.

A CRM deal with empty fields and a stale last activity
The CRM is always a week behind

Notes, stages and next steps get typed up late or never, so the forecast is a guess and coaching starts from nothing.

How it starts

Three steps to your first hire.

No new tool for reps to learn. Ari shows up where they already work.

Step 1

Add Ari to Slack

Install it from the app directory. It joins the channels you invite it to, and nothing else.

Step 2

Connect your stack

Your CRM, inboxes, calendar and data providers. Ari uses only the logins you give it.

Step 3

Give it a job

Ask in a sentence, or hand it standing work: the 7:00 AM call list, reply triage, CRM hygiene.

Ari’s job

A job description, not a feature list.

Before, around and after every conversation, the work reps never get to is Ari’s job.

Before the call

Every account researched before the call block.

Ari briefs your rep on each account: who’s who, what changed and why now, pulled from your CRM, the web and past calls.

Around the call

The context is ready before they ask.

When a prospect raises an objection, Ari has the history and what worked with similar accounts ready, so your rep answers in the moment.

After the call

The CRM is current before the next call.

Stage, next step, notes and close date filled in from the conversation, and the follow-up drafted for your rep to approve.

Autonomous, not unsupervised

It asks before anything a prospect reads.

Ari proposes, your rep decides. Anything that goes out waits for approval, and everything Ari does lands in a work log your manager can read.

In practice

You set the scope. Ari keeps the log.

Decide what Ari does on its own, what it asks about first, and what it never does. Every action lands in a work log your manager can read.

Standing work

The work that happens without anyone asking.

Give Ari a recurring job once. It shows up in the right channel, on time, every time.

Every weekday · 7:00 AM · #outbound

Today’s call list

Who to call first, why now and the right number, ranked and synced to your CRM.

Fridays · 4:00 PM · #leadership

Pipeline and activity recap

Meetings booked, connect rates by rep, and the deals that need a call before Monday.

When it happens · #signals

Champion moved

A past champion changes jobs. Ari finds them, drafts the note and asks the owner to approve.

"A+ Product and a team"

The tool is incredibly straightforward to use, especially when compared to the many outdated products in the market. The team is insanely helpful

Elie Mourad, US Head of SMB Sales, New Verticals @Doordash

"A+ Product and a team"

The tool is incredibly straightforward to use, especially when compared to the many outdated products in the market. The team is insanely helpful

Elie Mourad, US Head of SMB Sales, New Verticals @Doordash

"A+ Product and a team"

The tool is incredibly straightforward to use, especially when compared to the many outdated products in the market. The team is insanely helpful

Elie Mourad, US Head of SMB Sales, New Verticals @Doordash

Straight answers

What people ask about Ari.

Short version: it’s an employee for your reps, not a replacement for them.

Question

Is Ari an AI SDR?

No. Ari never calls prospects and never pretends to be a rep. Emails and LinkedIn steps go out under your rep’s name, after your rep approves them.

Question

Does Ari act on its own?

It does the legwork on its own: lists, research, drafts, CRM updates. Anything a prospect would read waits for approval.

Question

Where does Ari work?

In Slack, and inside Salesfinity next to the dialer and your sequences. It connects to your CRM, inboxes and data providers.

Question

How is Ari priced?

Per team, not per seat. Talk to us for a plan sized to your team.

Give every rep an employee.

Start with one pod. Ari joins your Slack, your reps keep the conversations, and you see the difference in the first month.