Meet Ari, the AI employee for sales.
Ari joins your team in Slack and takes the work your reps never get to: building lists, researching accounts, running sequences and updating the CRM. Your reps keep the conversations, and the final say.

4.9/5 from 120+ reviews
Works in Slack
Powering outbound at 400+ fastest-growing B2B companies.
Trusted by thousands of SDRs building reliable pipeline.
The problem
Your reps were hired to sell. Most of the day, they don’t.
The work around the conversation eats the day, and every new tool adds another tab.

The list is stale before the call block starts
Reps build lists by hand, dial bad numbers and research accounts in the minutes they should be selling.

Follow-ups die in a task queue
“Call me in Q4” becomes a task nobody opens. The moment passes, and so does the deal.

The CRM is always a week behind
Notes, stages and next steps get typed up late or never, so the forecast is a guess and coaching starts from nothing.
How it starts
Three steps to your first hire.
No new tool for reps to learn. Ari shows up where they already work.
Step 1
Add Ari to Slack
Install it from the app directory. It joins the channels you invite it to, and nothing else.
Step 2
Connect your stack
Your CRM, inboxes, calendar and data providers. Ari uses only the logins you give it.
Step 3
Give it a job
Ask in a sentence, or hand it standing work: the 7:00 AM call list, reply triage, CRM hygiene.
Ari’s job
A job description, not a feature list.
Before, around and after every conversation, the work reps never get to is Ari’s job.
Before the call
Every account researched before the call block.
Ari briefs your rep on each account: who’s who, what changed and why now, pulled from your CRM, the web and past calls.
Around the call
The context is ready before they ask.
When a prospect raises an objection, Ari has the history and what worked with similar accounts ready, so your rep answers in the moment.
After the call
The CRM is current before the next call.
Stage, next step, notes and close date filled in from the conversation, and the follow-up drafted for your rep to approve.
Autonomous, not unsupervised
It asks before anything a prospect reads.
Ari proposes, your rep decides. Anything that goes out waits for approval, and everything Ari does lands in a work log your manager can read.
In practice
You set the scope. Ari keeps the log.
Decide what Ari does on its own, what it asks about first, and what it never does. Every action lands in a work log your manager can read.
Standing work
The work that happens without anyone asking.
Give Ari a recurring job once. It shows up in the right channel, on time, every time.
Every weekday · 7:00 AM · #outbound
Today’s call list
Who to call first, why now and the right number, ranked and synced to your CRM.
Fridays · 4:00 PM · #leadership
Pipeline and activity recap
Meetings booked, connect rates by rep, and the deals that need a call before Monday.
When it happens · #signals
Champion moved
A past champion changes jobs. Ari finds them, drafts the note and asks the owner to approve.
Straight answers
What people ask about Ari.
Short version: it’s an employee for your reps, not a replacement for them.
Question
Is Ari an AI SDR?
No. Ari never calls prospects and never pretends to be a rep. Emails and LinkedIn steps go out under your rep’s name, after your rep approves them.
Question
Does Ari act on its own?
It does the legwork on its own: lists, research, drafts, CRM updates. Anything a prospect would read waits for approval.
Question
Where does Ari work?
In Slack, and inside Salesfinity next to the dialer and your sequences. It connects to your CRM, inboxes and data providers.
Question
How is Ari priced?
Per team, not per seat. Talk to us for a plan sized to your team.
Give every rep an employee.
Start with one pod. Ari joins your Slack, your reps keep the conversations, and you see the difference in the first month.












